What the audit covers
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Where your Google Ads or search presence is leaking demand
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What is hurting call conversion on mobile
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Whether your lead tracking is strong enough to trust
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A simple 30-day action plan to improve booked calls
Best fit for plumbing, HVAC, electrical, and other Calgary home service businesses.
Who this is for
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Plumbing, HVAC, and electrical businesses in Calgary
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Owners who want more booked jobs, not just traffic
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Businesses that have tried ads before without clear results
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Teams open to a low-risk 30-day test instead of a long contract
What is usually going wrong
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Wrong keywords attract weak traffic
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Calls and forms are not tracked properly
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Landing pages do not convert mobile visitors fast enough
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Nobody can clearly tell which leads came from what
No bloated retainer. No vague reporting. Just a practical test designed to generate and measure more qualified calls.
Start with a focused 30-Day Google Ads Pilot
Google Ads setup or cleanup
High-intent keyword targeting
Call and form conversion tracking
Landing page conversion fixes
Weekly optimization based on lead quality
Why this approach works
High-intent traffic
Searchers already need help now. The goal is to capture demand, not create it from scratch.
Cleaner conversion path
Tight ad-to-page alignment reduces friction and makes it easier for prospects to call or request service.
Tracking you can trust
Better call and form tracking means stronger optimization decisions and clearer reporting.
Built around booked jobs
Everything is structured around lead quality, not vanity metrics like clicks and impressions.